My Gym | Cory Bertisch & Aleah Whaley | Coordinate Sport

Cory Bertisch &
Aleah Whaley

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Cory launched the My Gym brand in LA with the vision to provide an environment for children and young people to be physically active and enjoy a positive first experience.

We dig into how you scale from 1 – 700 locations and what it takes to maintain the brand at this level.

Aleah heads up the My Gym Foundation and we hear the story behind the charity and how she is impacting thousands of children with Gifts of support.

This episode not only gives us an insight into the business journey but shows what is required to support a network of partners, and the wider community especially at this time.

05:48

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Finding ‘My Gym’ was kind of by accident, I continued to be an athlete on the side, not on teams.

05:48

46:05

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The general rule when starting a business is – Don’t work with friends and family – but it’s totally wrong!

46:05

48:01

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Working with friends and family makes you be who you really are, because you can’t go to work and be different then go home and be totally different.

48:01

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