In today’s episode, James speaks to Paul Lawrence, the CEO at Challenger Sports and Teamwear. Paul is also a sports instructor and women’s head coach, having made significant contributions to teams like Indiana State, Florida Southern College, and Knox College.

With the goal of increasing the number of soccer campers while positively impacting children’s lives through soccer, Challenger Sports was established in 1985. Over the years, they have become the most sought-after soccer camp in the United States, having served hundreds of thousands of soccer players. In addition to soccer camps, tournaments, holiday camps, clinics, and tours, they also produce and provide sports apparel through their offspring company, Challenger Teamwear.

In summary, James and Paul discuss:

• A nostalgic journey into the culture and functionality of British soccer camps in the 1980s
• The history and aspirations behind the founding of Challenger Sports
• Lawrence’s journey from sports coach to founding the most popular soccer camp in the USA
• Insights into the growth of Challenger Sports over the years
• Current initiatives and innovations within the camp
• Strategies for rebuilding and rebounding from the impacts of COVID-19 on their activities
• The research model used to equip young athletes
• Perspectives on leveling the playing field for less advantaged athletes to reach the pinnacle of their sporting careers

… and much more!